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Mike's HARDER Deadpool Collectible Series

Mike's HARDER Deadpool Collectible Series

By: Guest Author | Jan 07, 2016 | Beer and Food

The only way to make Mike’s HARDER, even harder, is to collaborate with a comic book series.

Mike’s Hard Lemonade is partnering with Fox Studios to promote the Spring 2016 release of Deadpool, the highly anticipated major motion picture featuring one of Marvel’s best-selling comics of all time. Deadpool, played by Ryan Reynolds, tells the story of a former Special Forces operative Wade Wilson, who is subjected to a rogue experiment leaving him with accelerated healing powers. Armed with his new abilities and a dark, twisted sense of humor, he adopts the alter ego "Deadpool" and hunts down the people who nearly destroyed his life. To commemorate the release of the movie, Mike’s Harder Lemonade cans and 12-packs will be emblazoned with Deadpool – the limited edition collectible packaging, available now through February 2016.

Justin Kelly, Brand Manager at Mike's Hard Lemonade
Mike's HARDER Deadpool Collectible Series
Guest Author

In our quest to further your knowledge of beer and brewing, we have recruited some of the best hops experts in the biz. Our guest authors are head brewers, brewery owners, and other influential people within the beer industry. Our goal is to provide you with a unique, inside perspective on our favorite topic - beer.


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